Microsoft says most Xbox One pre-order supply sold out

Wed Sep 4, 2013 9:01am EDT
 
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By Malathi Nayak

SAN FRANCISCO (Reuters) - Retail stores in many markets have run out of Microsoft Corp's Xbox One consoles available for pre-orders, a senior company executive said, ahead of a major clash with Sony Corp's new lower-priced Playstation 4 this November.

Microsoft's first new gaming console in eight years will go on sale November 22 in 13 countries, Yusuf Mehdi, vice president of marketing, strategy and business for the Xbox, said in an interview.

That will put it one week behind the PlayStation 4 in the United States but ahead in many European countries where Sony's first new console in seven years is slated to go on sale on November 29.

The third-generation Xbox marks Microsoft's strongest push so far to dominate consumers' living rooms with an array of exclusive game and media content.

It has gone into full production and pre-orders have so far outpaced the available supply to retail stores in most markets.

"We have more pre-orders than any other Xbox console releases in history," Mehdi said, adding that the company would "enable some incremental, additional units for the day one release." He declined to give further details on the pre-orders.

The PlayStation 4, priced $100 lower than the Xbox One at $399, had more than 1 million pre-orders worldwide, Sony said last month.

The U.S. company is sticking to November 22 for its U.S. launch date as it is the anniversary of the 2005 launch of the Xbox 360, which helped Microsoft take the lead in the then-thriving industry. The gaming hardware industry has since lost much ground to casual gaming on smartphones and other mobile devices.   Continued...

 
A Xbox One console is pictured at the Microsoft Games exhibition stand during the Gamescom 2013 fair in Cologne August 23, 2013. REUTERS/Ina Fassbender