Kate Spade aces holiday quarter with same-store sales beat

Tue Mar 1, 2016 10:57am EST
 
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By Subrat Patnaik

(Reuters) - Kate Spade & Co KATE.N reported better-than-expected quarterly sales at established stores, driven by demand for its top-of-the-range kate spade new york handbags and accessories.

Shares of the company, known for its quirky and colorful satchels and totes, rose as much as 6.7 percent to $21.15 in early trading on Tuesday.

Kate Spade has been focusing on the kate spade new york brand and investing in its online business, strategies that analysts say have helped the company fight the effects of a slowdown in the handbag market in North America.

The company has also expanded its flagship line to include home decor and children's products ranging from furniture and rugs to kids' purses and apparel.

"These new products (in kate spade new york) help us continue to acquire new customers," Chief Executive Craig Leavitt said on a conference call with analysts.

Kate Spade's same-store sales growth was in contrast with that of bigger rivals Coach Inc (COH.N: Quote) and Michael Kors Holdings Ltd (KORS.N: Quote), both of which reported a fall in same-store sales during the holiday quarter.

"Kate Spade has a brand clarity and uniqueness that is now lacking in brands such as Coach and Michael Kors," Hakon Helgesen, retail analyst at research firm Conlumino said.

"This gives it the ability to pull in customer traffic and sell through at a higher price point, without having to resort to discounting to shift stock," he added.   Continued...

 
Models present creations from the Kate Spade Spring/Summer 2014 collection during New York Fashion Week in this file photo dated September 6, 2013. REUTERS/Eric Thayer