Incoming boss Silver says league to keep coming back to London

Thu Jan 16, 2014 7:27pm EST
 
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By Michael Szabo

LONDON (Reuters) - The Brooklyn Nets topped the Atlanta Hawks 127-110 on Thursday in the NBA's annual London match, a fixture which incoming NBA Commissioner Adam Silver says will remain on the league's calendar.

The sport's popularity has picked up since the British capital hosted the 2012 Olympic Games, and Silver said he was keen to continue a "fantastic experience".

"We have plans in place to continue playing regular season games in London," he told reporters before the sold-out game at London's O2 Arena.

"We're looking at other opportunities, maybe to play more games or possibly do a tournament at some point, but right now we're going to continue on the same course."

Silver, the NBA's deputy commissioner, will take over from current commissioner David Stern when he steps down on February 1, 30 years to the day since he started running the league.

Stern has built the NBA into a global brand, and Silver said he wanted to carry on that legacy and possibly expand in Europe.

"I think most likely if we were to come to Europe, it would be with a division rather than a single team for ease of logistics, and it's something we're going to continue to look at," Silver said.

NBA teams have played 13 games in the UK since 1993, all sell-outs, and in more than 100 in Europe since 1978.   Continued...