Super Bowl ratings hit all-time high for NBC

Mon Feb 2, 2015 1:30pm EST
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(Reuters) - The New England Patriots' heart-stopping 28-24 victory over the Seattle Seahawks in the Super Bowl delivered record-breaking monster television ratings for NBC, the network announced on Monday.

Sunday's game in Glendale, Arizona, scored a 49.7 overnight rating, the highest in Super Bowl history, NBC said.

The overnight topped a 50 rating in each half hour from 8 p.m. EST forward and peaked at a 52.9 from 10-10:15 p.m. ET, the network said.

NBC said the overnight ratings were up 4 percent from last year's 47.6 rating when Seattle crushed the Denver Broncos, 43-8, and up 3 percent from the prior record, a 48.1 when the Baltimore Ravens edged the San Francisco 49ers, 34-31, the year before.

The total number of viewers for the Super Bowl, which could be an American television record, will be announced later Monday.

(Reporting by Steve Ginsburg in Washington)

Seattle Seahawks fans react to a touchdown in the first half as they watch the Super Bowl XLIX at the Hawks Nest bar in Seattle, Washington February 1, 2015. REUTERS/Jason Redmond