Motor racing: Red Bull, Aston Martin to build supercar
By Ian Ransom
MELBOURNE (Reuters) - Aston Martin and Red Bull are to build a new 'hypercar' fast enough to make James Bond feel like a grand prix driver while bringing the British firm's brand back to Formula One for the first time since 1960.
Both parties announced the partnership on Thursday at the championship-opening Australian Grand Prix where Aston Martin's logo will appear on the team's RB12 cars as part of a season-long deal.
Red Bull's Adrian Newey, the sport's most acclaimed and successful designer, is to work with Aston Martin's design boss Marek Reichman on the superfast road car, dubbed Project AM-RB-001.
"Formula One offers the ultimate global stage to build wider awareness of the Aston Martin brand," said the company's chief executive Andy Palmer in a statement.
"However, this partnership will deliver even more than that when the hypercar that Aston Martin and Adrian Newey are in the process of developing hits the road.
"We are going to create a car that will excite and stir the imaginations of the car designers of the future and a global audience of sports car enthusiasts," added Palmer.
Red Bull principal Christian Horner said Red Bull Advanced Technologies, led by Newey, would be using Formula One technology to produce "the ultimate of all road cars".