UPDATE 3-RIM to introduce new BlackBerry 10 devices on Jan. 30

Mon Nov 12, 2012 3:51pm EST
Email This Article |
Share This Article
  • Facebook
  • LinkedIn
  • Twitter
| Print This Article | Single Page
[-] Text [+]

* RIM has staked its future on BlackBerry 10

* BlackBerry 10 has been delayed twice

* RIM shares up about 3 percent

By Euan Rocha

Nov 12 (Reuters) - Research In Motion Ltd plans to introduce its new line of BlackBerry 10 smartphones on Jan. 30, the company said on Monday, giving investors a measure of confidence the long-awaited devices are approaching the finish line.

The Waterloo, Ontario-based company, a one-time pioneer in the smartphone industry, is betting its future on the new line of products, which will be powered by its new BlackBerry 10 operating system.

RIM has struggled over the last two years as its devices lost ground to snazzier and faster smartphones such as Apple Inc's iPhone and Samsung Electronics Co Ltd's Galaxy line.

In a brief statement, RIM said the twice-delayed devices will be launched simultaneously in multiple countries. It will introduce two BlackBerry 10 smartphones, along with the platform that powers them at the event.

"While it is clearly an uphill battle for RIM given the recent launch of the iPhone 5 device and the aggressive marketing dollars being pushed toward Windows 8, we view it as a modest positive that a date is now officially set for the launch of the new BB10 devices," Wells Fargo analyst Jennifer Fritzsche wrote in a note to clients.   Continued...