UPDATE 1-Aviva Canada says ride-sharing insurance coming in February
(Adds source on product pricing, government and regulator comment)
By Alastair Sharp
TORONTO Jan 6 (Reuters) - Aviva Canada aims to offer ride-sharing insurance to Ontario drivers who use their own vehicles to carry paying passengers starting next month, a service that could solve a major headache for ride-hailing company Uber Technologies Inc.
The Canadian subsidiary of Aviva plc said the coverage is the first time it will offer ride-sharing insurance anywhere in the world.
Insurance was a major bone of contention in a raucous debate at Toronto city hall in late September, when the council voted to write new transportation rules that would apply to Uber and its ilk and asked the Silicon Valley-based company to stop operating while they did so.
The policy extension will be available to existing Aviva personal auto policyholders for drivers that spend up to 20 hours a week looking for or driving paying passengers.
A source with knowledge of the proposed product said a typical driver with Uber or other similar services would likely pay C$150 a month, or between 10 and 15 percent of the average income earned by such drivers.
Commercial coverage for taxi drivers, who have vigorously opposed Uber's business model, typically costs between C$4,000 and C$12,000 a year, depending on driving history and whether the cab has secondary drivers or is operated in a fleet.
Many have complained that the UberX service undercuts taxis on price by avoiding costly licensing and insurance. Continued...