UPDATE 2-Canadian regulator approves Postmedia-Sun Media deal
(Adds details on approval, background)
By Euan Rocha
TORONTO, March 25 (Reuters) - Canada's competition watchdog on Wednesday approved Postmedia's proposed takeover of Quebecor Inc's Sun Media English-language newspapers and websites, paving a path for Postmedia to control a majority of the English-language dailies in Canada.
The C$316 million ($253 million) deal announced in October will transform the country's newspaper landscape, making Postmedia the owner of competing major local dailies in cities such as Ottawa, Edmonton and Calgary.
The deal will bring some 175 newspapers and publications, including the Sun's flagship assets - the Ottawa, Toronto and Calgary Sun newspapers - into the Postmedia fold.
Following an extensive review, the Competition Bureau said the acquisition was unlikely to "substantially lessen or prevent competition."
Competition lawyers had said the Bureau was most likely to focus on the reduction of advertising options that could result from the deal.
"Our review concluded that there would not be significant anti-competitive effects for readers or advertisers," the Commissioner of Competition John Pecman said in a statement.
It said Postmedia, represented by law firm Goodmans, made "persuasive submissions" the effects of any lessening of competition would be offset by meaningful "efficiencies." Continued...