MARKET PULSE-Apple, GM, Central European Media, Western Union
Oct 30 (Reuters) - Wall Street rose slightly at the open on Wednesday, adding to fresh records scaled by the Dow and the S&P 500, amid sturdy results and on expectations the Federal Reserve will continue its stimulus efforts into next year. The Dow Jones industrial average was up 18.24 points or 0.12 percent, to 15,698.59, the S&P 500 was up 2.08 points or 0.12 percent, to 1,774.03 and the Nasdaq Composite was up 8.957 points or 0.23 percent, to 3,961.295.
** GENERAL MOTORS COMPANY, $36.94, up 2.4 pct (9:45 a.m. ET)
The No. 1 U.S. automaker posted a better-than-expected quarterly profit on strong results in its core North American market and a smaller-than-anticipated loss in Europe.
** APPLE INC, $521.77, up 0.8 pct (9:45 a.m. ET)
The company has not reinvented the wheel with the iPad Air, but the thinner device, priced higher than many of its competitors, is a major improvement on a successful product, reviewers wrote on Tuesday.