Showbiz magazine Daily Variety goes out of print after 80 years

Tue Mar 19, 2013 8:41pm EDT
 
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By Steve Gorman and Brandon Lowrey

LOS ANGELES (Reuters) - The venerable Hollywood trade magazine Daily Variety published its last printed edition on Tuesday, ending an 80-year era by beckoning readers to a recently revamped website and announcing plans to launch a new weekly version of the publication.

The glossy magazine, under new ownership since last autumn, bid farewell to its daily paper-and-ink audience in a front-page inset headlined: "VARIETY ANKLES DAILY PUB HUBBUB," using the Variety-coined verb it typically uses to report departures of studio executives.

"This marks the last official print version of Daily Variety, which reported what happened yesterday," the magazine said. "For news of what happened two minutes ago, keep going to Variety.com, which will be updated constantly."

Long considered the bible of the entertainment industry, Variety said it would merge the editorial content and staff of Daily Variety and its weekly international sister publication, known simply as Variety, to form a new weekly printed edition that will debut on March 26 and publish every Tuesday.

Variety said its new weekly publication and the website would continue the daily magazine's insider emphasis on the business of entertainment, with expanded in-depth coverage.

The move reflects forces shaping much of American print-based journalism, as an increasing number of newspapers have either shifted all their content online or stopped publishing a physical edition on a daily basis.

Variety's website was relaunched on March 1 with a new format eliminating the subscription "pay wall" and providing free access to all its content.

In a column titled: "Change will do you good" and celebrating Variety's new era, Timothy Gray, a veteran senior editor, wrote that dropping the daily to focus on weekly and online products should yield economic benefits and improve the overall quality of stories.   Continued...