"Hannah Montana" goes 3-D on Starz TV
By Carolyn Giardina
LOS ANGELES (Hollywood Reporter) - Get out your poster board and scissors. Starz Entertainment will help TV audiences make their own 3-D glasses at home and then spend some summer hours with Hannah Montana in 3-D on TV.
Disney's "Hannah Montana/Miley Cyrus Best of Both Worlds Concert Tour" will air on Starz in 2-D on July 26 -- when Disney Channel is scheduled to air the TV debut of the 3-D version. Then, Starz on Demand and Starz HD on Demand will begin offering the concert film in 3-D beginning July 27. It also will be scheduled on the Starz channels.
While the film was seen in digital 3-D in theaters, this TV experience will be presented in anaglyph, which means that the images are made up of two color layers, offset from each other to create the feeling of depth when viewed with two-color glasses.
To see the 3-D, viewers can log on to the Starz Web site and learn how to make their 3-D glasses at home. It starts with printing out the outline of the paper frames, along with instructions. Fans will need supplies including poster board, a red permanent marker, blue permanent marker and clear plastic wrapper.
"The tutorial comes across a bit young, but it's meant to be playful and encourage people to do an activity for what is a passive activity like watching television," said Jonathan Shair, vp network group at Starz Entertainment.
"Best of Both Worlds Concert" in 3-D is slated for an August 19 DVD release. The film opened in digital 3-D theaters in February, grossing more than $65.3 million.
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