Dr Pepper flowing as new Guns album arrives
By Jonathan Cohen
NEW YORK (Billboard) - Guns N' Roses fans thirsting for the band's first album of new material in 17 years will have a sweet, fizzy treat to savor as they listen.
Dr Pepper is making good on a promise to provide every person in America a can of the soft drink if "Chinese Democracy" were to arrive in 2008, and has revealed details of the plan.
"We never thought this day would come," Dr Pepper vp marketing Tony Jacobs said Wednesday. "But now that it's here all we can say is: The Dr Pepper's on us."
Interested fans are being asked to visit DrPepper.com (www.drpepper.com) on November 23, the day "Chinese Democracy" is released in the U.S. exclusively via Best Buy. After registering online, fans will receive a coupon redeemable for a 20-ounce Dr Pepper wherever the drink is sold.
The twist: The coupon is available for only 24 hours and will expire on February 28.
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