Magnolia buys "Humpday" at Sundance

Wed Jan 21, 2009 12:40am EST
 
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PARK CITY, Utah (Hollywood Reporter) - The independent comedy "Humpday" has found a distributor in Magnolia Pictures, which sealed a deal for the Sundance Film Festival selection Monday night.

The movie stars Mark Duplass and Joshua Leonard as straight friends who, on a lark, decide to make a gay porn movie. A number of distributors, including IFC Films and Roadside Attractions, had made offers for the film.

Under the unorthodox pact, Magnolia, the distribution arm of 2929 Entertainment, will release the film first via video-on-demand this summer and in a theatrical run a month later.

Reuters/Hollywood Reporter