"30 Rock" scores zero rating in German debut

Mon Nov 2, 2009 4:15pm EST
 
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By Scott Roxborough

COLOGNE, Germany (Hollywood Reporter) - "30 Rock" scored a 0.0 rating in its debut on German television Sunday night, meaning fewer than 5,000 viewers tuned in for the Emmy-winning comedy.

Making 82 million Germans laugh is never easy, but the debut was below even the lowest forecasts of broadcaster ZDFNeo. The digital niche channel, which is run by public broadcaster ZDF, had made "30 Rock" the flagship entry in a relaunch promising more cutting-edge programing for a younger demographic. But no one, young or old, tuned in Sunday.

The show is hardly a ratings hit in the United States. The series premiere on NBC drew a decent 8.1 million viewers in October 2006. Last week's episode averaged about 6.0 million viewers, according to Nielsen Media Research.