"Megamind" tops box offices for second week

Sun Nov 14, 2010 2:03pm EST
 
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By Bob Tourtellotte

LOS ANGELES (Reuters) - Animated comedy 'Megamind' topped film charts for the second week on Sunday, claiming No. 1 at North American box offices with $30 million and beating new releases, including action flick "Unstoppable."

The family-oriented comedy pushed its two-week total to $89.8 million and showed staying power in theaters with a decline of 35 percent from last week's debut of nearly $48 million for its producers at DreamWorks Animation.

The relatively small drop, compared to other major releases that often see ticket sales fall 50 percent or more, has DreamWorks Animation hoping "Megamind" can hold its own against the widely anticipated "Harry Potter and the Deathly Hallows: Part 1" when it debuts in theaters next weekend.

"We're seeing lots of momentum with kids and especially young boys," DreamWorks Animation global marketing chief Anne Globe said, adding that the company expects "Megamind" to continue performing well in theaters equipped with 3D.

The new "Harry Potter" will not be show in 3D.

In second place over the weekend was runaway train movie "Unstoppable," starring Denzel Washington and Chris Pine. It pulled in $23.5 million and was the top-grossing new release, pleasing its distributor 20th Century Fox.

The fast-paced thriller generally earned good reviews from both critics and positive response from fans, Fox said, which is rare in theaters these days.

"Unstoppable" debuted in about 3,200 theaters, for an average of $7,300 per location. "Megamind" pulled in $7,600 per venue in approximately 3,900 locations.   Continued...

 
<p>Cast members (L-R) Brad Pitt, Tina Fey, and Ben Stiller arrive for the premiere of the film "Megamind" in New York November 3, 2010. REUTERS/Lucas Jackson</p>