Paul McCartney to play Apollo Theater for Sirius XM
By Jason Lipshutz
NEW YORK (Billboard) - While Beatles fans celebrate the addition of the band's catalog to iTunes, Paul McCartney will help Sirius XM Radio ring in a milestone of its own next month.
McCartney will play New York's Apollo Theater for the first time on December 13, in an invitation-only event for listeners of the satellite radio service as it approaches 20 million subscribers.
The concert will be broadcast live on six different Sirius XM channels. The company also announced the launch of "Paul McCartney's Band on the Run Radio," a commerical-free music channel showcasing McCartney's catalog that will run 24/7 from November 29 to December 26.
The channel coincides with the reissue earlier this month of "Band on the Run," McCartney's 1973 album with Wings.
"Sir Paul's performance at the Apollo Theater is our way of thanking our subscribers," Sirius president and chief content officer Scott Greenstein said in a statement.
"We are thrilled to offer them an opportunity to attend the event and listen live to this once-in-a-lifetime concert on Sirius XM.
The news follows Apple's announcement on Tuesday that the Beatles' catalog is now for sale on iTunes.
(Editing by Jill Serjeant)
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