Flip flops with bullet casings to help Afghanistan

Fri Sep 21, 2012 4:43am EDT
 
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KABUL (Reuters) - Flip flops with AK 47 bullet primers may seem an unusual fashion choice for U.S. beach-goers, but one U.S. special forces veteran hopes the factory he's set up in Kabul to make the footwear will help bring a better life to people in Afghanistan.

Ex-Special Forces serviceman Matthew Griffins says that the unlikely decision to launch the range of beach shoes was a "light bulb" moment inspired in 2010 by watching a factory worker punch holes into a leather strap used to make army boots.

Griffin was back in Afghanistan, on one of many trips to the nation he fell in love with while fighting there from 2003 to 2006, seeking for a way to help a people he remembered as unusually generous.

"I just remember how giving the people in Afghanistan were, we'd go up in the mountains and we'd stay in a village and they literally feed us until they were out of food," Griffin said.

"It was the first part of December and they had the rest of winter to live on the food that they had essentially fed us."

With a view to promoting local employment, he and another U.S. veteran, with backing from a Seattle-based business partner, set up a factory in Kabul to make flip flops.

Their line of "Combat Flip Flops," which run from $65 to $75 each, gives customers the choice of a range of designs that will remind their owners of lands far from sunny U.S. beaches and towns.

"Rather than another product to sell that looks good or feels good or is the new fashion, there's a product with a story to be told and people want to be part of that story," said Combat Flip Flops President Andrew Sewrey.

The designs include AK-47 rifle bullet casings, Navy SEAL logos and even Afghan poppies, a plant grown widely in Afghanistan and used to make illegal drugs like heroin.   Continued...

 
An Afghan employee checks the quality of a flipflop at the Boot Factory in Kabul September 8, 2012. Flip flops with AK 47 bullet primers may seem an unusual fashion choice for U.S. beach-goers, but one U.S. Special Forces veteran hopes the factory he's set up in Kabul to make the footwear will help bring a better life to people in Afghanistan. Picture taken on September 8, 2012. REUTERS/Mohammad Ismail