Murdoch might scrap British tabloid's topless photos

Mon Feb 11, 2013 10:49am EST
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By Rosalba O'Brien

LONDON (Reuters) - As much a part of the saucier side of British 20th-century life as cheeky seaside postcards and innuendo-loaded comedies, the topless models in Britain's best-selling daily paper might soon be no more.

Media mogul Rupert Murdoch, whose Sun has featured a large picture of a bare-breasted model on page three since 1970, has indicated that it may be time for a change in tack.

In response to a tweet saying: "Seriously, we are all so over page 3 - it is so last century!", the 81-year-old Australian replied: "You maybe right, don't know but considering. Perhaps halfway house with glamorous fashionistas."

The exchange coincided with the latest in what have been perennial campaigns against Page 3, this time spurred in part by a public sense that the mass-circulation press, tainted by scandal, is too powerful and should be reined in.

The "No More Page Three" campaign sent an open letter signed by more than 50 members of parliament to Dominic Mohan, editor of the Sun, which is part of News Corp's British newspaper division News International.

"We want to live in a society where the most widely-read newspaper is one that respects women," read the letter, posted on the campaign's website.

"Instead, the Sun publishes Page 3, which reduces women to objects. It reduces men to objectifiers. And it reduces this country to one that upholds 1970s sexist values. We're better than this."

"NATURAL BEAUTY"   Continued...