Androgyny and minimalism to stalk London Fashion Week

Wed Feb 13, 2013 1:29pm EST
 
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By Li-mei Hoang

LONDON (Reuters) - Leading British designers such as Vivienne Westwood, Christopher Kane, Alice Temperley and Burberry's Christopher Bailey, will showcase their latest creations alongside emerging young talent when London Fashion Week kicks off on Friday.

Fashionistas say the ever-youthful and innovative London will herald a return to sleek minimalism and lady-like finishes with a touch of androgyny, stylized tailoring, modern art-inspired pieces and origami-style detailing.

This season will see a return to elegance, minimalism and androgyny, said Carmen Borgonovo, fashion director at online luxury boutique my-wardrobe.com.

"Designers have been focusing a little bit more on couture shapes and structure and more of this return to elegance ... and I think that will continue, as well as the whole androgynous style."

London takes over the spotlight from New York, which has seen a mixture of opulent glamour and grunge-inspired designs, with floral prints and geometric patterns, as thousands of buyers, fashion editors and celebrities hit the British capital in search of the fresh young talent and groundbreaking trends that London is renowned for among fashion insiders.

"London Fashion Week is becoming stronger and stronger and can hold its own against New York, Paris and Milan despite not necessarily having a bulk of advertisers shows," said Susie Lau, founder of fashion blog Style Bubble.

"It's becoming a must-see city for a lot of editors and buyers, who are excited to see new break-out designers pop of out London," Lau added.

It is estimated that orders of more than 100 million pounds ($156.61 million) are placed during London Fashion Week each season, according to the British Fashion Council.   Continued...

 
A model presents a creation from the Vivienne Westwood Man Autumn/Winter 2013 collection during "London Collections: Men" in London January 8, 2013. REUTERS/Suzanne Plunkett