A homage to Homer - African style

Fri Aug 21, 2009 9:48am EDT
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LUANDA (Reuters) - An Angolan advertising agency has given Homer Simpson and his family an African makeover, raising eyebrows among fans of one of America's most cherished sitcoms.

The Simpsons, broadcast in more than 90 countries, have always been portrayed as yellow but the advertising agency, Executive Center in Luanda, decided to turn them brown in a promotional video aired by Africa's digital satellite TV service DSTV in Angola.

Homer, Marge, Lisa and Bart are portrayed as Africans sitting on their over-used family couch. The family is shown wearing African-inspired clothing and their living room has little more than two huge loud speakers.

Even Homer's cherished beer has been replaced by Cuca, the Budweiser of Angola.

"Couldn't they have left Marge's hair blue?" said Ryan, a blogger, in a post below a picture of Marge with a jet black afro hairdo.

The creative director of Executive Center, Antonio Pascoa, said: "Our goal was to adapt the satirical parody of the typical middle-class American family to Angola.

"If people don't like it than I guess they don't have a sense of humor big enough to enjoy the Simpsons."

(Reporting by Henrique Almeida)