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LOS ANGELES (Reuters Life!) - Scandinavian airline SAS is planning the world's first same-sex wedding in the air.
SAS, which is co-owned by the governments of Sweden, Denmark and Norway, said it hopes to host the wedding aboard an Airbus A340 between Stockholm and New York on December 6.
To find the couple, the airline has launched a social media campaign called "Love is in the air" (www.flysas.com/love (www.flysas.com/love)) encouraging couples to set up a profile and compete for votes.
"Airlines, including SAS, have organized weddings onboard flights for decades, but we would be the first in the world to organize a same-sex wedding in the air," Robin Kamark, Chief Commercial Officer, SAS, said in a statement.
"SAS is the national airline of three of the world's most liberal and progressive countries in the world, especially when it comes to LGBT rights, so we feel this is a natural celebration of love."
The winning couple will receive business class return flights with SAS to New York, three nights' accommodation in New York, flights to Los Angeles, and three nights' accommodation in West Hollywood.
SAS said it was also running a U.S. version of the competition where one couple will win a wedding and honeymoon package to Sweden.
Writing by Belinda Goldsmith, Editing by Bob Tourtellotte