Online dating is not just for kids, seniors say

Fri Jan 14, 2011 11:40am EST
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By Kristina Cooke

NEW YORK (Reuters Life!) - Jo Ann Montrose-Eichelberger, 55, never thought she would meet her second husband on an online dating site -- especially not one for seniors.

The stewardess who lives in California said she signed up "as a joke" in March 2009. She had been divorced for about 18 years and was content being single, but an ad for the site sparked her curiosity.

At first she felt uncomfortable about even putting up her photograph.

"It felt like I was marketing myself. It was all new to me. At the time, I hadn't even gone on Facebook," she said.

The number of seniors -- classified as anyone over 55 -- using the targeted dating site is growing, according to, which says they attract 1,000 new members a day.

"The norms are changing for seniors meeting online," said Oakland University professor Terri Orbuch. "Now technology is becoming more central to our lives it is becoming more acceptable."

The number of seniors using the internet has risen to 17.5 million in November 2009 from 11.3 million in November 2004, according to Nielsen data.

Because she didn't take the idea of online dating seriously, Montrose-Eichelberger said, she made her profile "brutally honest".   Continued...

<p>A elderly couple walk at the yard of the Canevaro old people's home in Lima March 17, 2010. REUTERS/Enrique Castro-Mendivil</p>