Wine sales robust in 2011, may drop more in 2012

Tue Dec 27, 2011 12:44pm EST
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By Leslie Gevirtz

NEW YORK (Reuters) - It was a good year for fine wine in 2011 with auction houses reporting solid sales but the bubble has burst in the Bordeaux market and prices are expected to fall further in 2012.

Wine sales at auction house Acker Merrall & Condit topped $110 million this year. Christie's estimated its sales would be more than $90 million, while Sotheby's wine auctions hit $85.5 million and Bonhams finished at $17 million.

"I think generally speaking demand in Asia has changed from 'buy at any price' to 'buy at what I consider a reasonable price,'" Sotheby's Jamie Ritchie said about the drop in Bordeaux prices.

"We'll see less wine coming onto the market in 2012 and I think that as supply tightens, pricing will firm up," he added.

Richard Harvey, of Bonhams, agreed. He attributed the drop in prices to ample supply.

"Undoubtedly, the economic situation has put a slight dampener on it, but that's less important than the amount of stock coming onto the market," he explained.

Harvey predicts prices for Lafite, Latour, Margaux, Haut-Brion and Mouton will remain stable, or even dip further in the first three months of 2012.

Cases of 1982 Lafite, which sold in March for more than $60,000 a case, were fetching less than $45,000 at auction. The dip makes it unlikely that the 300 bottle lot of Chateau Lafite-Rothschild with vintages between 1981 and 2005 that was sold for more than $539,000 will reach that level again soon.   Continued...

<p>A guest tastes red wine in Chateau Smith Haut Lafitte in Martillac, southwestern France, March 30, 2009. REUTERS/Regis Duvignau</p>