Gucci wins $4.66 million, ban on Guess knock-offs

Mon May 21, 2012 4:59pm EDT
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By Jonathan Stempel

(Reuters) - A U.S. judge said Gucci may recover just $4.66 million in its lawsuit accusing apparel retailer Guess Inc of copying its trademarked designs, a small fraction of the more than $120 million sought by the Italian luxury goods company.

U.S. District Judge Shira Scheindlin said that while Guess infringed some trademarks, Gucci was not entitled to damages reflecting lost sales or harm to its brand, calling an analysis from its damages expert "highly speculative."

She also awarded Gucci, a unit of Paris-based PPR SA, a permanent injunction against Guess' use of three of the four challenged designs. The payout reflects profit from specific items where Gucci trademarks were infringed.

Gucci had accused Guess of trying to "Gucci-ize" its product line by selling wallets, belts, shoes and other items whose designs copied or mimicked its own. It claimed that this confused customers and diluted its brand.

Louis Ederer, a lawyer for Gucci, did not immediately respond to a request for comment. Daniel Petrocelli, a lawyer for Guess, declined immediate comment.

A lawyer for co-defendant Marc Fisher Footwear LLC, which the judge held responsible for some of the payout, did not immediately respond to a request for comment.

Gucci had challenged Guess' alleged infringement of four designs: green-red-green stripes, a stylized "Square G," a group of four interlocking "G"s known as a "Quattro G," and a script logo. All but the last of these are covered by the injunction.

Founded in 1921, Gucci is one of many luxury goods companies to sue alleged copycats.   Continued...