Stuck on that wine? Peel the label off

Fri Apr 24, 2009 1:23am EDT
 
Email This Article |
Share This Article
  • Facebook
  • LinkedIn
  • Twitter
| Print This Article
[-] Text [+]

SINGAPORE (Reuters Life!) - Loved that bottle of wine served over dinner but can't remember its name or vintage? Next time, peel off the label, right at the table.

Label A-peel (www.label-a-peel), a product invented and made in Japan, is a transparent sticker that, when applied to bottle labels, takes them off without ripping.

According to the product's Asian, U.S. and Australian distributors, some 80,000 of these stickers are sold in Japan a week, but the product is relatively unknown outside the country.

"This product is for everybody who loves good wine and wants to remember that special bottle, or even to preserve the memory of a special anniversary," said Beth Talbot, managing director of Be Enterprising Pte. Limited.

"So many people collect empty bottles of wines they like, but the bottles just stack up. The labels, which can also be put in an album, make it much easier," she told Reuters.

The product is being promoted at an international food and wine gathering in Singapore, the World Gourmet Summit.

Talbot said the product works on any glass bottle that has a paper label, so it can also be used on champagnes, beers and sake. It also comes with an instruction sheet, and a backing that allows the drinker to write down tasting notes.

Traditionally drinkers of hard spirits such as whisky, more Asians have been drinking more wine and champagne, as well as taking part in appreciation classes, over the past few years as Westernised young professionals help boost the market.

(Reporting by Miral Fahmy, editing by Alex Richardson)