Disney, Cameron to create theme-park "Avatar"
By Lisa Richwine
LOS ANGELES (Reuters) - Moviegoers pining for a return to the lush moon of Pandora in James Cameron's film "Avatar" will finally get their chance -- first-hand.
Walt Disney Co is teaming with the Oscar-winning director and News Corp unit Fox Filmed Entertainment, to mimic the thriving green landscape depicted in the highest-grossing movie of all time in a section of its Orlando, Florida, theme park.
Under their agreement, Disney won exclusive global theme park rights to the "Avatar" franchise. It will begin building from 2013 and will eventually take Avatar "lands" beyond Orlando's Disney World.
"Our goal is to go beyond current boundaries of technical innovation and experiential storytelling, and give park-goers the chance to see, hear and touch the world of 'Avatar' with an
unprecedented sense of reality," Cameron said in a statement.
At a news conference, Cameron said that when he began talks with Disney designers, he "quickly realized their vision for this thing was far beyond what I imagined, and I've got a pretty good imagination."
The estimated cost for the Orlando project is about $400 million, a source familiar with the matter said. Construction should take about five years.
Planning is in the early stages, and executives gave few details on how Disney would recreate the fantasy world of "Avatar" and the creatures that inhabit it. The section will be located within Disney's Animal Kingdom park. Continued...