June 28, 2018 / 4:32 PM / 3 months ago

Curry, Warriors most popular in merch sales

Golden State Warriors star Stephen Curry’s reign atop the NBA’s most popular jersey sales list continued this season, as he claimed the top spot for the third consecutive year based on overall sales on NBAStore.com from April through June, the league announced Thursday.

Jun 12, 2018; Oakland, CA, USA; Golden State Warriors guard Stephen Curry holds onto the Larry O'Brien Championship Trophy during the Warriors 2018 championship victory parade in downtown Oakland. Mandatory Credit: Cary Edmondson-USA TODAY Sports

Curry’s Warriors once again lead the way as well in terms of team merchandise sales.

Behind Curry and rounding out the top five are the Cleveland Cavaliers’ LeBron James (No. 2), Boston Celtics’ Kyrie Irving (No. 3), Curry’s Warriors teammate Kevin Durant (No. 4) and the Philadelphia 76ers’ Ben Simmons (No. 5).

Houston Rockets star and recently named MVP James Harden’s jersey ranked sixth.

Irving, Simmons and Harden earned their highest ranking in yearly jersey sales, while Celtics rookie Jayson Tatum (No. 7) and the Toronto Raptors’ DeMar DeRozan (No. 14) made their debuts on the list.

Simmons’ teammate Joel Embiid ranked eighth and Oklahoma City Thunder star Russell Westbrook finished ninth. Klay Thompson (No. 10) and Draymond Green (No. 13) were other Warriors to crack the top 15.

Behind Golden State in team sales are the Cavaliers, Celtics, 76ers and Rockets. Boston’s top-three finish is its highest since 2010-11, while Houston is in the top five for the first time since 2004-05.

—Field Level Media

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