LOS ANGELES (Hollywood Reporter) - “Twilight” is off to a bright start on shiny disc.
Summit Entertainment said more than 3 million DVDs of its teen vampire-romance title jumped off store shelves during its first day on sale. The first-day haul for “Twilight” came via an unusual Saturday launch as discs generally debut on Tuesdays.
The “Twilight” sales rank among the top five best-selling DVD titles of the past two years, executives at the closely held studio said. The big DVD tally follows an outsized theatrical run for the first in a planned trio of pictures based on the “Twilight” book series.
“Twilight” has earned $373 million at the worldwide box office since its debut last November.
Two “Twilight” sequels have been announced: “New Moon,” set to premiere November 20, and “Eclipse,” recently scheduled for a June 30, 2010, opening.
Editing by Dean Goodman at Reuters