DETROIT (Billboard) - An array of musicians, including Led Zeppelin guitarist Jimmy Page, will take part in the first Show of Peace Concert, a globally televised event scheduled for April 17 before an expected crowd of 100,000 at the Bird’s Nest stadium in Beijing.
More performers and other details will be announced at a January 13 press conference in Beijing. The concert’s official Web site lists nearly five dozen artists who will be invited to perform, including Prince, Green Day, Beyonce, Coldplay, Black Eyed Peas, Kenny Chesney, Mariah Carey and Justin Timberlake.
The concert, which marks the 30th anniversary of the cultural exchange agreement between the United States and China, is billed in a statement as “a ‘peace is green’ awareness campaign designed to not only promote peace with each other but to promote peace with our planet.”
It’s the brainchild of television and music producer Rick Garson, whose Las Vegas-based ZZYX Entertainment is producing the show. Garson’s co-producers include Live 8 and Live Earth principal Greg Sills and Trudy Green, manager of Michael and Janet Jackson, Mick Jagger and Aerosmith. Other organizations involved in the concert include the Chinese People’s Association for Friendship with Foreign Countries, the Joint U.S.-China Collaboration on Clean Energy, the United Nations’ Pathways of Peace and the Captain Planet Foundation.
Garson is establishing A Show of Peace Foundation, whose board of directors will include environmental and peace-building experts. The foundation will distribute funds raised from the concert and other activities to organizations and initiatives.
The concert’s Web site, showofpeace.com, will carry regular updates about the event.