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LOS ANGELES (Hollywood Reporter) - Legendary Pictures, the producer behind such geek-oriented movies as the "Batman" films and "300," is getting into the comic book business.
It has launched an imprint called Legendary Comics, which plans to release its first book during the first half of 2011. It aims to publish four to six graphic novels in the print format annually, as well as venture into digital distribution.
The stories will squarely hit the "fandom demographic," the company said, and will be viewed as source material for potential film and TV adaptations.
DC Comics and Dark Horse Comics veteran Bob Schreck will serve as editor-in-chief. Legendary Pictures' chairman and CEO, Thomas Tull, is also known for his fanboy tendencies.