January 24, 2011 / 10:19 PM / in 7 years

Kardashian sisters continue to draw high TV ratings

LOS ANGELES (Hollywood Reporter) The premiere of U.S. cable network E!’s reality series “Kourtney & Kim Take New York” was the most-watched opener of the series to date.

<p>Kim Kardashian arrives at the E! 20th Birthday Celebrating Two Decades of Pop Culture, in West Hollywood, May 24, 2010. REUTERS/Gus Ruelas</p>

Drawing 3 million viewers Sunday night at 10 p.m., the premiere was up compared with the Season 2 debut of “Kourtney & Khloe Take Miami,” which drew 2.6 million last year.

In the women 18-34 demo, “Kourtney & Kim Take New York” attracted 1.2 million viewers, up 27% from the Miami series, making it the series’ most-watched in that category. In the key 18-49 demo, the opener snagged a 1.95 rating.

E! considers the first two seasons of “Kourtney & Khloe Take Miami” as part of the series, but not “Keeping Up With the Kardashians.”

The second season premiere of “Holly’s World” followed at 10:30 p.m., luring more than 2 million viewers, outdrawing last season’s premiere.

Editing by Zorianna Kit

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