NEW YORK (Billboard) - Britney Spears’ new album is slated for a March 15 release, according to a leaked one-sheet created by her label Jive Records that outlines the marketing campaign for the set. Jive confirmed to MTV News that the date listed on the sheet is accurate.
Also confirmed are various producers and songwriters who worked on the album, which still does not have a title. In addition to Dr. Luke and Max Martin -- who together helmed lead single “Hold It Against Me” and are the album’s co-executive producers -- Rodney Jerkins, R&B singer Avant, Stargate, Fraser T. Smith and Bloodshy are listed as collaborators.
Other details mentioned on the sales-solicitation sheet include a description of Britney’s highly-anticipated music video for “Hold It Against Me,” which debuted at No. 1 on the Billboard Hot 100 last week.
The one-sheet sums up the video as “a sexy, edgy dance piece directed by Jonas Akerlund and showing Britney at peak form and ability.”
Spears seventh studio album, the follow-up to 2008’s “Circus,” will be available in both standard and deluxe versions, according to the sheet, with the latter including additional liner booklet pages and three or four extra tracks.
Fans can also expect “a major TV event to launch the album,” worldwide online contests and a “LGBT/lifestyle campaign” to market it to fans.
Spears’ manager, Adam Leber, recently spilled a few details involving her photo shoot for the album via Twitter, describing the shoot as “pure glam.” Fans should be on high alert for another leak, as Leber added, “Photos are nothing less than spectacular. We’ll share some soon.”
Editing by Zorianna Kit