April 14, 2011 / 2:43 PM / 8 years ago

Management Tip of the Day: Connect With Your Listeners

A model displays a creation by Italian designer Susanna Liso during her Tartarughe collection fashion week show in Rome January 28, 2007. REUTERS/Dario Pignatelli

BOSTON (Reuters Life!) - Success is about connection, not perfection, and great presenters often succeed by setting aside their internal “script” and focusing on their audience, says Harvard Business Review.

The Management Tip of the Day offers quick, practical management tips and ideas from Harvard Business Review and HBR.org (http:\\www.hbr.org). Any opinions expressed are not endorsed by Reuters.

“Instead of worrying about their own performances, great presenters think about connecting with their listeners.

Knowing that you may not present as perfectly as you like can be intimidating, but set aside the script and forget your vision for the ideal presentation.

Yes, you need to be prepared and informed, but when it’s show time, focus on your audience or client and what they need. This lays the groundwork for a genuine connection — the key to all successful presentations.”

-Today’s management tip was adapted from “The Essence of a Great Presentation” by Whitney Johnson.

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