February 9, 2012 / 12:22 PM / 6 years ago

UPDATE 1-BCE profit lifted by wireless segment growth

Feb 9 (Reuters) - BCE Inc, Canada’s largest phone company, reported a higher fourth-quarter net profit on Thursday as an iPhone launch boosted sales, while bundling of its Internet-based TV product helped limit landline losses.

The Montreal-based parent of Bell Canada said net profit rose to C$486 million, or 62 Canadian cents a share, from C$318 million, or 42 Canadian cents a share, a year earlier.

On an adjusted basis, earnings came in at C$484 million, or 62 Canadian cents a share. (Reporting by Euan Rocha and Alastair Sharp; Editing by Lisa Von Ahn)

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